SME funding provider MSIF, has raised a total of £20,155 for Alder Hey Children’s Charity, as the chosen beneficiary of their 25th Birthday Celebration.
The event took place on October 17th at the Titanic Hotel Liverpool, and brought together over 420 guests from across the North West Region including past and present directors and employees of MSIF, local businesses supported by the company, and key partners from the professional services and public sector.
Throughout the evening, guests were entertained with both live music and guest speakers including keynote, Richard Kenyon – Director of Marketing and Communications for Everton Football Club and Chief Executive of Everton in the Community, and Benedetta Pettorini – Consultant Paediatric Neurosurgeon at Alder Hey Children’s Hospital.
From the beginning, the MSIF team were eager to include a local charity as a beneficiary for the evening; ensuring that any profit from sales, in addition to donations made on the night, were donated directly to Alder Hey Children’s Charity.
With the generosity of all attendees on the night, and the help of Alder Hey guest speaker, Benedetta, MSIF helped to raise over £20,000 for the cause.
John O’Brien, Chairman of MSIF commented; “I am thrilled to be part of what was such a successful event. The support, kind words and of course, generosity towards both Alder Hey and MSIF on the night were unparalleled - raising over £20,000 for Alder Hey makes me incredibly proud.”